CHANGING CLIMATE, CHANGING MINDS: APPLYING THE LITERATURE ON MEDIA EFFECTS, PUBLIC OPINION, AND THE ISSUE-ATTENTION CYCLE TO INCREASE PUBLIC UNDERSTANDING OF CLIMATE CHANGE

CHANGING CLIMATE, CHANGING MINDS: APPLYING THE LITERATURE ON MEDIA EFFECTS, PUBLIC OPINION, AND THE ISSUE-ATTENTION CYCLE TO INCREASE PUBLIC UNDERSTANDING OF CLIMATE CHANGE
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改变气候,改变思想:运用有关媒体影响、公众舆论和问题关注周期的文献来提高公众对气候变化的理解

DOI:
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发表时间:
2009
期刊:
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影响因子:
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通讯作者:
Susan Schwarz
Susan Schwarz
中科院分区:
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文献类型:
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作者:
Susan Schwarz

文献摘要

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虽然近年来美国关于气候变化的媒体报道和公众话语显著增加,但尚不清楚这种沟通是否超越了政治精英,以激发大众的行动。本文运用了30年来关于媒体效应和公众舆论的文献知识来研究气候变化问题,考察了关键传播概念的作用,如框架、启动、媒体设置和问题关注周期。随着环境自1970年代以来第三次获得突出地位,本文探讨了将增加公众对气候变化问题的可及性和突出性的信息的特点。
While media coverage and public discourse on climate change have increased significantly in the U.S. in recent years, it is not clear that this communication has gone beyond political elites to inspire action among the mass public. This paper applies knowledge from 30 years of literature on media effects and public opinion to the issue of climate change, examining the role of key communications concepts such framing, priming, agenda-setting, and the issueattention cycle. As the environment achieves prominence for the third time since the 1970s, this paper examines characteristics of information that would increase the accessibility and salience of the climate change issue for the general public.