Undeserved Loss: The Spread of Legitimacy Loss to Innocent Organizations in Response to Reported Corporate Deviance
Undeserved Loss: The Spread of Legitimacy Loss to Innocent Organizations in Response to Reported Corporate Deviance
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DOI：
10.2189/asqu.2009.54.2.195
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发表时间：
2009-06
影响因子：
10.4
通讯作者：
Stefan Jonsson;H. Greve;Takako Fujiwara-Greve
中科院分区：
文献类型：
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作者：
Stefan Jonsson;H. Greve;Takako Fujiwara-Greve
本文从理论上解释了为什么发现公司越轨行为会损害责任组织的合法性，也会对其他组织产生影响。我们建议，观众从一个组织的越轨行为推广到其他类似的。其结果是，由于受众试图避开与异常行为有关的组织，甚至从无罪组织的交易中撤出。我们发现，两个丑闻涉及Skandia AB，一家瑞典保险公司，有一个子公司提供共同基金，影响共同基金提供商拥有的其他保险公司在2000-2004年，以及共同基金子公司的其他公司具有类似的特点。这种影响对于那些与斯堪的亚更相似的公司和拥有真实的房地产的公司来说是最大的，这就是其中一起丑闻的背景。因此，受众成员的分类规则导致合法性损失的蔓延，以应对一个孤立的组织越轨行为。
This paper theorizes about why discoveries of corporate deviance that damage the legitimacy of the responsible organization may also have consequences for other organizations. We propose that audiences generalize from deviance by one organization to others that are similar. The result is a withdrawal from transactions even from non-culpable organizations as audiences seek to avoid organizations that they associate with a deviant act. We show that two scandals involving Skandia AB, a Swedish insurance firm that had a subsidiary offering mutual funds, affected mutual fund providers owned by other insurance firms in 2000–2004, as well as mutual fund subsidiaries of other firms with similar characteristics. The effect was greatest for firms more similar to Skandia and firms owning real estate, which was the context for one of the scandals. Thus audience members' categorization rules lead to spread of legitimacy loss in response to an isolated act of organizational deviance.