Information Delivered by a Chatbot Has a Positive Impact on COVID-19 Vaccines Attitudes and Intentions
Information Delivered by a Chatbot Has a Positive Impact on COVID-19 Vaccines Attitudes and Intentions
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DOI：
10.1037/xap0000400
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发表时间：
2021-10-28
影响因子：
2.6
通讯作者：
Mercier, Hugo
中科院分区：
文献类型：
--
作者：
Altay, Sacha;Hacquin, Anne-Sophie;Mercier, Hugo
与聊天机器人互动几分钟，回答关于COVID-19疫苗的最常见问题，增加了人们接种疫苗的意愿，并对他们对疫苗的态度产生了积极影响。聊天机器人可能是对抗COVID-19疫苗犹豫的强大资源。冠状病毒疾病; COVID-19疫苗如果停留在冷冻箱中，将无法结束大流行。在法国等许多国家，COVID-19疫苗的犹豫率很高。至关重要的是，各国政府要尽可能方便想要接种疫苗的人接种疫苗，但他们也要制定沟通策略，以解决对疫苗犹豫不决的人的担忧。我们在701名法国参与者中引入并测试了一种新颖的消息传递策略：一个聊天机器人，回答人们关于COVID-19疫苗的问题。我们发现，与这个聊天机器人互动几分钟，会显著增加人们接种疫苗的意愿（ss = 0.12），并对他们对COVID-19疫苗接种的态度产生积极影响（ss = 0.23）。我们的研究结果表明，一个适当编写脚本并定期更新的聊天机器人可以提供强大的资源，帮助消除对COVID-19疫苗的犹豫。
Public Significance Statement Interacting a few minutes with a chatbot answering the most common questions about COVID-19 vaccines increased people's intention to get vaccinated and had a positive impact on their attitudes toward the vaccines. Chatbots could be a powerful resource to fight COVID-19 vaccines hesitancy.The Coronavirus disease; COVID-19 vaccines will not end the pandemic if they stay in freezers. In many countries, such as France, COVID-19 vaccines hesitancy is high. It is crucial that governments make it as easy as possible for people who want to be vaccinated to do so, but also that they devise communication strategies to address the concerns of vaccine hesitant individuals. We introduce and test on 701 French participants a novel messaging strategy: A chatbot that answers people's questions about COVID-19 vaccines. We find that interacting with this chatbot for a few minutes significantly increases people's intentions to get vaccinated (ss = 0.12) and has a positive impact on their attitudes toward COVID-19 vaccination (ss = 0.23). Our results suggest that a properly scripted and regularly updated chatbot could offer a powerful resource to help fight hesitancy toward COVID-19 vaccines.