Optimal experience of flow enhanced by telepresence: Evidence from social media use

Optimal experience of flow enhanced by telepresence: Evidence from social media use
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DOI:
10.1016/j.im.2016.05.001
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发表时间:
2017
期刊:
Inf. Manag.
影响因子:
--
通讯作者:
J. Pelet;S. Ettis;K. Cowart
J. Pelet;S. Ettis;K. Cowart
中科院分区:
其他
文献类型:
--
作者:
J. Pelet;S. Ettis;K. Cowart

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心流被认为是理解在线行为和定义在线体验的刺激性质的重要组成部分。在这项研究中,我们研究了流量的影响,特别是在社会媒体使用的背景下。研究结果表明,远程呈现积极影响流的五个维度:享受,专注,挑战,控制和好奇心。这些维度(控制除外)与整体流量呈正相关,这增强了社交媒体使用的时间扭曲和频率。此外,我们通过开发一个模型来说明流量,远程呈现,时间失真和社交媒体使用频率之间的复杂关系,从而扩展了流理论的法则网络。这项研究强调了这样一个观点,即整体流可以在流体验中独特地影响社交媒体用户,并且它提出了关于社交媒体使用过程中行为意图的有趣结果。这些研究结果的理论和实践意义进行了讨论。
Flow has been proposed as an essential component for understanding online behavior and defining the stimulating nature of online experiences. In this research, we examine the impact of flow specifically within the context of social media use. The findings indicate that telepresence positively affects the five dimensions of flow: enjoyment, concentration, challenge, control, and curiosity. These dimensions (except control) are positively related to overall flow, which enhances time distortion and frequency of social media use. In addition, we extend the nomological network on flow theory by developing a model to illustrate the complex relationship between flow, telepresence, time distortion, and frequency of social media use. This study highlights the idea that overall flow can uniquely affect social media users in a flow experience, and it presents interesting results about behavioral intentions during social media use. Theoretical and practical implications of these findings are discussed.