Comparison of Indirect Sources of Efficacy Information in Pretesting Messages for Campaigns to Prevent Drunken Driving

Comparison of Indirect Sources of Efficacy Information in Pretesting Messages for Campaigns to Prevent Drunken Driving
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预防酒后驾驶运动预测试信息中效果信息间接来源的比较

DOI:
10.1080/10627260902966367
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发表时间:
2009
影响因子:
3.4
通讯作者:
Ronald B. Anderson
Ronald B. Anderson
中科院分区:
人文科学3区
文献类型:
--
作者:
Ronald B. Anderson

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使公众能够消除阻碍健康改善的限制因素是许多学术研究和专业实践的焦点。本实验测试了两种形式的象征性建模和口头说服对自我效能信念和意图的影响,以防止朋友酒后驾车。三个提高效率的公共服务公告测试了参与者对成功干预的信心。正如所预测的那样,行为和言语建模产生更大的自我效能感和行为意图比言语说服,与行为建模注册的最大影响。设计运动的自我导向的变化,以防止酒后驾车的大学生之间的影响进行了讨论,以及可能的方向,自我效能和公众的情境理论的研究。
Enabling publics to remove the constraints that prevent health enhancement is the focus of much scholarly research and professional practice. This experiment tested the impact of 2 forms of symbolic modeling and verbal persuasion on self-efficacy beliefs and intentions to prevent a friend from driving drunk. Three efficacy-enhancing public service announcements tested participants' beliefs in their confidence to intervene successfully. As predicted, behavioral and verbal modeling engendered greater perceived self-efficacy and behavioral intentions than did verbal persuasion, with behavioral modeling registering the greatest effects. Implications for designing campaigns of self-directed change to prevent drunken driving among college students are discussed, as well as possible directions for research on self-efficacy and the situational theory of publics.
危险行为和治疗过程的改变。
DOI: 10.1007/bf00754438
发表时间: 1989
影响因子: 2.7
作者:
Rossi,AM;Hargreaves,WA;Shumway,M
通讯作者: Shumway,M