A mere measurement effect for anticipated regret: Impacts on cervical screening attendance
A mere measurement effect for anticipated regret: Impacts on cervical screening attendance
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DOI：
10.1348/014466608x347001
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发表时间：
2009-06-01
影响因子：
5.4
通讯作者：
Conner, Mark
中科院分区：
文献类型：
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作者：
Sandberg, Tracy;Conner, Mark
事实证明，仅仅是对认知、特别是意图的衡量，就足以改变行为。这项研究评估了除了意图和其他认知外，测量预期悔恨对受邀参加宫颈涂片检查的女性样本记录的参与率的影响。共有4,277名妇女收到了宫颈筛查和资料传单的邀请：其中1,500人还收到了与筛查有关的计划行为问卷的标准理论(仅限TPB组)，另外1,500人还收到了TPB问卷以及与筛查有关的预期后悔问题(TPB+后悔组)。两个试验组的总出席率(PS<；0.05)明显高于对照组(控制组，21%；仅TPB，26%；以及TPB加悔恨，26%)。然而，在收回的问卷中，与仅有TPB组(44%)相比，TPB加后悔组的出席率(P<；.001)显著增加(P<；.001)。对完成问卷的人进行的跟踪分析表明，这种影响受到意图的影响，只有在强烈意图中才会有显着差异。讨论考虑了理解“单纯测量效应”和使用预期后悔来改变行为的含义。
The mere measurement of cognitions and in particular intentions has been shown to be sufficient to change behaviour. This study assessed the impact of measuring anticipated regret in addition to intentions and other cognitions on recorded cervical smear attendance rates following invitation in a sample of women. A total of 4,277 women received an invitation for cervical screening and information leaflet: 1,500 of whom also received a standard theory of planned behaviour questionnaire in relation to screening (TPB only group) and a further 1,500 of whom also received a TPB questionnaire plus anticipated regret questions in relation to screening (TPB plus regret group). Total recorded attendance rates indicated significantly higher attendance (ps < .05) in the two experimental groups compared to control (Control, 21%; TPB only, 26%; and TPB plus regret, 26%). However, among those returning questionnaires, there was a significantly increased attendance rate (p < .001) in the TPB plus regret group (65%) compared to the TPB only group (44%). Follow up analyses among those completing questionnaires indicated this effect to be moderated by intentions with a significant difference only apparent among strong intenders. The discussion considers the implications for understanding the 'mere measurement effect' and the use of anticipated regret to change behaviour.