Social Preferences and Supply Chain Performance: An Experimental Study

Social Preferences and Supply Chain Performance: An Experimental Study
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DOI:
10.1287/mnsc.1080.0910
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发表时间:
2008-11-01
期刊:
影响因子:
5.4
通讯作者:
Wu, Yaozhong
Wu, Yaozhong
中科院分区:
管理学1区
文献类型:
--
作者:
Loch, Christoph H.;Wu, Yaozhong

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供应链合同文献传统上侧重于调整对经济理性参与者的激励。最近的研究假设,与经济动机不同的是,社会偏好可能会影响供应链交易中的行为。社会偏好指的是对另一方的福利的内在关注,回报一段积极关系的历史,以及当地位突出时,与另一方相比获得更高的相对回报的内在愿望。本文提供了社会偏好系统地影响供应链交易中的经济决策的实验证据。具体地说,供应链各方偏离了自利利润最大化模型所提供的预测,即关系偏好促进合作、个体绩效和高系统效率,且随时间可持续;而地位偏好导致强硬行为,降低系统效率和个体绩效。
Supply chain contracting literature has traditionally focused on aligning incentives for economically rational players. Recent work has hypothesized that social preferences, as distinct from economic incentives, may influence behavior in supply chain transactions. Social preferences refer to intrinsic concerns for the other party's welfare, reciprocating a history of a positive relationship, and intrinsic desires for a higher relative payoff compared with the other party's when status is salient. This article provides experimental evidence that social preferences systematically affect economic decision making in supply chain transactions. Specifically, supply chain parties deviate from the predictions provided by self-interested profit-maximization models, such that relationship preference promotes cooperation, individual performance, and high system efficiency, sustainable over time; whereas status preference induces tough actions and reduces both system efficiency and individual performance.