Exploring the role of a local official cartoon character in DMO’s social media marketing: The case of Wakapan in Wakayama Prefecture, Japan
Exploring the role of a local official cartoon character in DMO’s social media marketing: The case of Wakapan in Wakayama Prefecture, Japan
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探索当地官方卡通人物在 DMO 社交媒体营销中的作用:以日本和歌山县 Wakapan 为例
DOI:
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发表时间:
2020
期刊:
影响因子:
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通讯作者:
Hajime Takebayashi
中科院分区:
文献类型:
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作者:
Kaede Sano;Yuji Yashima;IpKin Anthony Wong;Hajime Takebayashi