Consumer durables replacement decision-making: An overview and research agenda
Consumer durables replacement decision-making: An overview and research agenda
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DOI：
10.1007/s11002-009-9085-2
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发表时间：
2010-06-01
影响因子：
3.6
通讯作者：
Guiltinan, Joseph
中科院分区：
文献类型：
--
作者：
Guiltinan, Joseph
本文回顾了近年来有关耐用消费品更换行为的研究成果。这项研究在很大程度上证明了扩大理性消费者决策视角对更换决策的价值，以适应消费者行为的洞察。这些见解对于理解自愿的替换决定尤其相关，这些决定并不完全是受经济权衡的推动。不幸的是，虽然范围很广，但这门学科的深度有限，而且缺乏一个全面的模型来描绘已被检验的结构之间的关系。本文试图通过提供一个概念化替代决策过程的框架来整合现有的研究基础。此外，还提出了一个建议的研究议程，用于验证和澄清框架中的假设关系。
This paper reviews recent scholarship on the topic of consumer durables replacement behavior. Much of this research demonstrates the value of expanding a rational consumer decision-making perspective on replacement decisions to accommodate insights from consumer behavior. These insights are especially relevant for understanding voluntary replacement decisions that are not motivated strictly by economic trade-offs. Unfortunately, while broad in scope, this scholarship is limited in depth, and lacks a comprehensive model for portraying the relationships among the constructs that have been examined. This paper attempts to integrate the existing research base by offering a framework for conceptualizing the replacement decision process. Additionally, a suggested research agenda for validating and clarifying the hypothesized relationships in the framework is presented.