The face(t)s of biotech in the nineties: how the German press framed modern biotechnology
The face(t)s of biotech in the nineties: how the German press framed modern biotechnology
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九十年代生物技术的面貌:德国媒体如何塑造现代生物技术
DOI:
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发表时间:
2002
影响因子:
4.1
通讯作者:
Jörg Matthes
中科院分区:
文献类型:
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作者:
Matthias Kohring;Jörg Matthes
The following article deals with the different images of modern biotechnology created by the German press in the last decade of the twentieth century. To describe these images we have chosen the theoretical concept of framing, which in general denotes the idea that the media deal with certain issues in different ways and that therefore the coverage offers different perspectives to the reader. We understand a frame as a certain pattern of a text that is composed of several different text elements. We assume that some of these text elements group together systematically in a specific way, thereby forming a certain pattern that can be identified across several texts in a sample. These patterns we call frames. By means of cluster analysis we are able to identify not only predefined but also newly emerging frames and the way framing of an issue changes over time. This methodological approach allows us to give a dynamic overview of how the German press dealt with biotechnology in the early and late nineties.