The identification-EAST as a valid measure of implicit attitudes toward alcohol-related stimuli
The identification-EAST as a valid measure of implicit attitudes toward alcohol-related stimuli
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DOI：
10.1016/j.jbtep.2006.10.004
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发表时间：
2007-06-01
影响因子：
1.8
通讯作者：
De Bruycker, Els
中科院分区：
文献类型：
--
作者：
De Houwer, Jan;De Bruycker, Els
先前的研究结果表明，由De Houwer [（2003）.外部情感西蒙任务。实验心理学，50，77-85]并没有表现出良好的态度和记忆中的其他关联的个体间差异的措施。这可能是由于EAST中的目标概念与任务无关，因此可能并不总是被处理。我们介绍了一个变种的EAST中，参与者需要处理的目标概念，以执行任务。使用这种变体，我们测量了每周饮用大量（重度饮酒者）或少量（轻度饮酒者）酒精饮料的人对目标概念啤酒和豆芽的内隐态度。正如可以预期的先验参数的基础上，重度饮酒者有一个更积极的内隐态度啤酒比轻度饮酒者，而两组没有不同的内隐态度芽菜。此外，即使在控制了外显态度之后，我们对内隐态度的测量也与自我报告的饮酒量有关。(c)2006爱思唯尔有限公司保留所有权利。
The results of previous studies suggest that the EAST as introduced by De Houwer [(2003). The extrinsic affective Simon task. Experimental Psychology, 50, 77-85] does not perform well as a measure of interindividual differences in attitudes and other assocations in memory. This could be due to the fact that the target concepts in the EAST are task irrelevant and thus might not always be processed. We introduce a variant of the EAST in which participants do need to process the target concepts in order to perform the task. Using this variant, we measured implicit attitudes toward the target concepts beer and sprouts in people who consume many (heavy drinkers) or few (light drinkers) alcoholic drinks per week. As can be expected on the basis of a priori arguments, heavy drinkers had a more positive implicit attitude toward beer than light drinkers whereas both groups did not differ in their implicit attitude toward sprouts. Also, our measure of implicit attitudes was related to self-reported alcohol consumption even after controlling for explicit attitudes. (c) 2006 Elsevier Ltd. All rights reserved.