Strategic design: where are we now? Reflection around the foundations of a recent discipline
Strategic design: where are we now? Reflection around the foundations of a recent discipline
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战略设计：我们现在在哪里？
DOI：
10.4013/5567
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发表时间：
2008
影响因子：
--
通讯作者：
A. Meroni
中科院分区：
文献类型：
--
作者：
A. Meroni
战略设计一词越来越多地被采用，以定义在公司或学术层面开发研究和项目的途径和方法。当我们说战略设计时，我们指的是什么？经过十多年围绕这一主题的反思、教学和专业活动，该学科的基础已经建立。基本上，我们认为战略设计是赋予社会和市场主体一套规则、信仰、价值观和工具来应对外部环境，从而能够发展（从而成功生存）以及维持和发展自己的身份。并且，这样做也影响和改变了环境。本文旨在从意大利和国际科学界最近的反思和发展出发，通过指出该学科的一些关键点，对战略设计进行理论分析。关键词：战略、服务设计、可持续性。
The term Strategic Design is increasingly adopted in order to define approaches and methods to develop research and projects at a company or academic level. What do we mean when we say Strategic Design? After more than a decade of reflections, teaching and professional activities around this topic, the foundations of the discipline are established. Basically, we assert that Strategic Design is about conferring to social and market bodies a system of rules, beliefs, values and tools to deal with the external environment, thus being able to evolve (and so to survive successfully) as well as maintaining and developing one’s own identity. And, in doing so, influencing and changing the environment too. This paper intends to present a theoretical analysis of Strategic Design by pointing out some of the key points of this discipline, moving from the recent reflections and developments within the Italian and the international scientific community. Keywords: strategy, service design, sustainability.