Additive manufacturing for consumer-centric business models: Implications for supply chains in consumer goods manufacturing

Additive manufacturing for consumer-centric business models: Implications for supply chains in consumer goods manufacturing
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DOI:
10.1016/j.techfore.2015.07.024
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发表时间:
2016-01-01
影响因子:
12
通讯作者:
Bilberg, Arne
Bilberg, Arne
中科院分区:
管理学1区
文献类型:
--
作者:
Bogers, Marcel;Hadar, Ronen;Bilberg, Arne

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包括增材制造(AM)、快速原型和3D打印在内的数字制造有可能彻底改变产品生产和交付给客户的方式。因此,它要求公司重塑其商业模式,描述创造和获取价值的逻辑。在本文中,我们探讨了AM技术在新的商业模式中对制造系统的影响。特别是,我们考虑如何消费品制造商可以组织一个更开放的商业模式的操作时,从一个以制造商为中心的消费者为中心的价值逻辑。一个重大转变包括从集中式供应链转向分散式供应链,消费品制造商可以实施“混合”方法,重点是本地化和可访问性,或开发完全个性化的模式,消费者有效地接管制造商的生产活动。我们讨论了以消费者为中心的商业模式的研究和实践的一些主要影响,以及消费品制造业供应链中不断变化的脱钩点。(C)2015 Elsevier Inc. All rights reserved.
Digital fabrication including additive manufacturing (AM), rapid prototyping and 3D printing has the potential to revolutionize the way in which products are produced and delivered to the customer. Therefore, it challenges companies to reinvent their business model describing the logic of creating and capturing value. In this paper, we explore the implications that AM technologies have for manufacturing systems in the new business models that they enable. In particular, we consider how a consumer goods manufacturer can organize the operations of a more open business model when moving from a manufacturer-centric to a consumer-centric value logic. A major shift includes a move from centralized to decentralized supply chains, where consumer goods manufacturers can implement a "hybrid" approach with a focus on localization and accessibility or develop a fully personalized model where the consumer effectively takes over the productive activities of the manufacturer. We discuss some of the main implications for research and practice of consumer-centric business models and the changing decoupling point in consumer goods' manufacturing supply chains. (C) 2015 Elsevier Inc. All rights reserved.