Privacy nudges for social media: an exploratory Facebook study

Privacy nudges for social media: an exploratory Facebook study
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社交媒体的隐私推动:Facebook 的一项探索性研究

DOI:
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发表时间:
2013
期刊:
The Web Conference
影响因子:
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通讯作者:
L. Cranor
L. Cranor
中科院分区:
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文献类型:
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作者:
Yang Wang;P. Leon;Kevin Scott;Xiaoxuan Chen;A. Acquisti;L. Cranor

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传闻证据和学术研究表明,相当一部分互联网用户对他们在网上披露的信息感到后悔。为了帮助个人避免令人遗憾的在线披露,我们采用了行为决策研究和软家长主义研究的经验教训,设计了一种机制,“推动”用户在发布之前考虑他们在线披露的内容和背景。我们在Facebook上开发了三个这样的隐私推动。第一个轻推为帖子提供了关于受众的视觉提示。第二个微调在发布帖子之前引入了时间延迟。第三个微调为用户提供关于他们帖子的反馈。我们对21名Facebook用户进行了为期三周的探索性现场试验,并进行了13次后续采访。我们的系统日志、离职调查结果和访谈表明,隐私轻推可能是防止意外披露的一种有希望的方法。我们讨论了目前的轻推设计的局限性和未来的改进方向。
Anecdotal evidence and scholarly research have shown that a significant portion of Internet users experience regrets over their online disclosures. To help individuals avoid regrettable online disclosures, we employed lessons from behavioral decision research and research on soft paternalism to design mechanisms that "nudge" users to consider the content and context of their online disclosures before posting them. We developed three such privacy nudges on Facebook. The first nudge provides visual cues about the audience for a post. The second nudge introduces time delays before a post is published. The third nudge gives users feedback about their posts. We tested the nudges in a three-week exploratory field trial with 21 Facebook users, and conducted 13 follow-up interviews. Our system logs, results from exit surveys, and interviews suggest that privacy nudges could be a promising way to prevent unintended disclosure. We discuss limitations of the current nudge designs and future directions for improvement.