Visceral influences on risk-taking behavior
Visceral influences on risk-taking behavior
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DOI：
10.1002/bdm.520
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发表时间：
2006-04-01
影响因子：
2
通讯作者：
MacDonald, TK
中科院分区：
文献类型：
--
作者：
Ditto, PH;Pizarro, DA;MacDonald, TK
本能暗示表明与欲望对象的接近，会导致人们不成比例地受到即时满足的预期回报的影响，而不是完成性行为的风险。两项研究证实了这一假设。在研究1中，参与者可以选择玩一个游戏，在这个游戏中，他们在实验室里冒着时间的风险赢得巧克力饼干。在做决定时能够看到和闻到饼干的参与者对风险信息的敏感度要低于那些只听到饼干描述的参与者。在第二项研究中，使用伴侣避孕套的人要么看一段视频，要么读一篇描述一对年轻夫妇决定是否不戴避孕套做爱的文章。观看视频的参与者比阅读描述的参与者更有可能在这种情况下发生无保护措施的性行为。讨论了内在因素在社会认知理论和研究中被低估的作用。版权所有(c) 2006约翰威利父子有限公司
Visceral cues indicating proximity to objects of desire can lead people to be disproportionately influenced by the anticipated rewards of immediate gratification rather than the risks of consummatory behavior. Two studies examined this hypothesis. In Study 1, participants were given the choice of playing a game in which they risked time in the lab to win chocolate chip cookies. Participants who could see and smell the cookies while they made their decision were less sensitive to risk information than were participants for whom the cookies were merely described. In Study 2, mate condom users either saw a video or read a description depicting a young couple deciding whether to have sex without a condom. Participants seeing the video expressed a greater likelihood of having unprotected sex in the situation than did participants reading the description. The underappreciated role of visceral factors in social cognition theory and research is discussed. Copyright (c) 2006 John Wiley & Sons, Ltd.