Initial impact of the new Australian tobacco health warnings on knowledge and beliefs.
Initial impact of the new Australian tobacco health warnings on knowledge and beliefs.
复制标题
澳大利亚新烟草健康警语对知识和信仰的初步影响。
DOI：
10.1136/tc.6.4.317
复制
发表时间：
1997
期刊：
影响因子：
5.2
通讯作者：
D. Hill
中科院分区：
文献类型：
--
作者：
R. Borland;D. Hill
背景：1995年，澳大利亚在烟草制品上采用了新的健康警语和内容标签。目的：评估在新旧警语混合包装销售时对新警语的认识，以及在新警语实施前不久相关知识和态度的变化。设计和对象：在实施新的警告之前，1994年12月对大约500名吸烟者和500名非吸烟者进行了调查。1995年5月，在执行工作进行到一半时，也调查了类似的数字。受访者是通过在澳大利亚随机拨打电话号码来选择的。吸烟者被过度抽样。此外，1995年5月对初次调查的243名吸烟者进行了重新调查。主要结局指标：对健康警语变化的认识、对健康警语和烟草烟雾成分的了解、对吸烟对健康影响的认识以及警语的感知影响。结果：人们对新警语的认知度很高，尤其是吸烟者，新警语的尺寸增加是最显著的特征。超过三分之一的吸烟者报告说受到了警告的影响，减少消费量和谈论警告是最常见的影响。在吸烟者中，对烟草烟雾主要成分的了解有所增加。提及的健康影响类型的数量也有所增加，正确回忆的警告数量也有所增加。对这六项警告声明的总体信念变得更加坚定。在非吸烟者中几乎没有发现变化。知识和回忆效应在再次接触子样本中被复制，但信念变化不被复制。结论：这些结果表明，新的健康警语正在使吸烟者获得更好的信息，因此，信息健康警语可以在更好地向消费者提供信息方面发挥重要作用。
BACKGROUND: New health warnings and contents labelling on tobacco products were introduced in Australia in 1995. OBJECTIVE: To assess awareness of the new warnings at a time when a mix of packs with old and new warnings were being sold and on changes in relevant knowledge and attitudes from shortly before the implementation of the new warnings. DESIGN AND SUBJECTS: Approximately 500 smokers and 500 non-smokers were surveyed in December 1994, before implementation of the new warnings. Similar numbers were also surveyed in May 1995, part-way through implementation. Respondents were selected by random-digit dialling of telephone numbers in Australia. Smokers were oversampled. In addition, 243 smokers from the initial survey were re-surveyed in May 1995. MAIN OUTCOME MEASURES: Awareness of change to health warnings, knowledge of health warnings and tobacco smoke constituents, beliefs about the health effects of smoking, and perceived impact of the warnings. RESULTS: There was high awareness of the new warnings, particularly among smokers, with the increased size of the new warnings being the most salient feature. More than a third of smokers reported being affected by the warnings, with reductions in consumption and talking about warnings being the most common effects. Among smokers, there was an increase in knowledge about the main constituents of tobacco smoke. The number of types of health effects mentioned also increased as did the number of warnings correctly recalled. Overall beliefs about the six warning statements became stronger. Few changes were found for non-smokers. The knowledge and recall effects were replicated in the re-contact subsample, but the belief changes were not. CONCLUSIONS: These results suggest the new health warnings are resulting in better informed smokers and thus suggest that informative health warnings can play an important role in better informing consumers.