"It's Not Yet A Gift": Understanding Digital Gifting

"It's Not Yet A Gift": Understanding Digital Gifting
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“这还不是礼物”:了解数字礼物

DOI:
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发表时间:
2017
期刊:
Conference on Computer Supported Cooperative Work
影响因子:
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通讯作者:
S. Benford
S. Benford
中科院分区:
--
文献类型:
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作者:
H. Kwon;B. Koleva;Holger Schnädelbach;S. Benford

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无数的数字文物经常在网上交换。虽然之前的研究表明,这些有时被认为是礼物,但CSCW在很大程度上忽视了明确的数字礼物,即人们故意选择将数字媒体作为礼物赠送。我们提出了一项访谈研究,系统地分析了数字礼品与传统实物礼品的本质。从文献中合成的一个五阶段礼物交换模型构成了本研究的框架。调查结果显示,与实体礼物相比,人们在数字礼物赠送过程中的参与度存在明显差距。参与者的描述表明,数字礼物通常不需要太多的劳动,有时也不会被收礼者视为礼物,而且很少被考虑和回报。最后,我们提出了数字礼品服务和仪式的设计含义。
A myriad of digital artifacts are routinely exchanged online. While previous studies suggest that these are sometimes considered to be gifts, CSCW has largely overlooked explicit digital gifting where people deliberately choose to give digital media as gifts. We present an interview study that systematically analyzes the nature of digital gifting in comparison to conventional physical gifting. A five-stage gift exchange model, synthesized from the literature, frames this study. Findings reveal that there are distinctive gaps in people's engagement with the digital gifting process compared to physical gifting. Participants' accounts show how digital gifts often involve less labor, are sometimes not perceived as gifts by the recipient and are rarely reflected on and reciprocated. We conclude by drawing out design implications for digital gifting services and rituals.
DOI: 10.1145/2556288.2557259
发表时间: 2014
期刊: --
影响因子: --
作者:
Fosh L
通讯作者: Fosh L