Constructive Approach for Early Extraction of Viral Spreading Social Issues from Twitter

Constructive Approach for Early Extraction of Viral Spreading Social Issues from Twitter
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从 Twitter 中尽早提取病毒传播的社会问题的建设性方法

DOI:
10.1145/3394231.3397899
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发表时间:
2020
期刊:
Proceedings of ACM Web Science 2020 (WebSci2020)
影响因子:
--
通讯作者:
Ichiro Sakata
Ichiro Sakata
中科院分区:
--
文献类型:
--
作者:
Chou Jen Shiau;Masanao Ochi;Takeshi Sakaki;Ken Nagahama;Kanji Sakai;Junichiro Mori;Ichiro Sakata

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近年来,通过网上信息的快速传播,出现在公众意识中的病毒式传播的社会问题迅速增加。随着社交媒体的出现,它们有时会产生意想不到的副作用,例如产品抵制。因此,重要的是要尽早认识到它们,并对它们采取预防措施。现有的社会问题提取研究主要集中在新闻渠道和报纸作为主要信息源。然而,这种方法不能应用于病毒式传播的社会问题的早期提取,因为它们的震中是网上公众的意见。在这项研究中,我们提出了一个建设性的方法,灵感来自社会问题的研究方法,称为建构主义,病毒传播的社会问题的早期提取。它的特点是,我们的方法确定的关键字相关的社会问题,使用从Twitter上的索赔活动和Twitter用户聚类获得的信息。我们在一个包含数百亿条推文的大型Twitter数据集上进行了实验,所提出的方法成功地提取了七个病毒式传播的社会问题中的六个,早于他们的第一个电视新闻报道。此外,所提出的方法可以确定这种情况下,平均约两个星期前,比第一次全国电视新闻报道。
In recent years, there has been a rapid increase in viral spreading social issues that emerge in the public consciousness through the fast spread of information online. With the advent of social media, they sometimes yield unexpected side effects such as product boycotts. Therefore, it is important to recognize them as the earliest and take preventive measures against them. Existing researches on social issue extraction have mainly focused on news channels and newspapers as the primary information sources. However, such approaches cannot be applied for the early extraction of viral spreading social issues because their epicenter is the online public’s opinion. In this study, we propose a constructive method inspired by a social issues research approach, called constructivism, for the early extraction of viral spreading social issues. It is characteristic that our method identifies the keywords related to social issues using information obtained from the claims-making activities on Twitter and Twitter-user clustering. We conducted experiments on a large Twitter dataset comprising tens of billions of tweets and the proposed method successfully extracted six out of the seven viral spreading social issues earlier than their first TV news coverage. Furthermore, the proposed method could identify such cases approximately two weeks earlier, on average, than the first national TV news coverage.
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