New cigarette brands with flavors that appeal to youth: Tobacco marketing strategies

New cigarette brands with flavors that appeal to youth: Tobacco marketing strategies
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DOI:
10.1377/hlthaff.24.6.1601
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发表时间:
2005-11-01
期刊:
影响因子:
9.7
通讯作者:
Connolly, GN
Connolly, GN
中科院分区:
医学1区
文献类型:
--
作者:
Carpenter, CM;Wayne, GF;Connolly, GN

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烟草制造商最近推出了大量具有糖果般口味的异国品牌。我们回顾了烟草行业的内部文件和专利,以评估调味香烟在瞄准年轻吸烟者方面的作用。这项研究揭示了隐藏在消费者和公共卫生专业人员面前的香味传递技术的发展,包括使用放置在香烟过滤嘴中的塑料颗粒。这些发现引起了人们对使用新型调味烟草产品可能增加的健康风险的担忧,并强调了对烟草产品进行有效评估和监测的必要性。
Tobacco manufacturers have recently introduced a proliferation of exotic brands featuring candylike flavors. We reviewed internal tobacco industry documents and patents to assess the role of flavored cigarettes in the targeting of young smokers. This research revealed the development of flavor delivery technologies hidden from consumers and public health professionals, including the use of a plastic pellet placed in the cigarette filter. These findings raise concerns as to the potential added health risks associated with using new flavored tobacco products, and they underscore the need for effective assessment and monitoring of tobacco products.