Proposing Co-Design of Personas as a Method to Heighten Validity and Engage Users: A Case from Higher Education
Proposing Co-Design of Personas as a Method to Heighten Validity and Engage Users: A Case from Higher Education
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提出角色模型联合设计作为提高有效性和吸引用户的方法：高等教育案例
DOI：
10.4018/ijskd.2016100104
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发表时间：
2016
期刊：
影响因子：
--
通讯作者：
T. Jensen
中科院分区：
文献类型：
--
作者：
C. Albrechtsen;M. Pedersen;N. F. Pedersen;T. Jensen
本文提出了与用户共同设计角色的一种策略，以克服角色设计或虚拟用户设计中固有的挑战：一方面，角色作为个体应该看起来真实可信，另一方面，角色应该代表更广泛的用户。通过让经验用户参与角色设计过程的所有部分，创建过于刻板印象的角色的风险被降至最低，因为参与用户使用最新的第一手上下文知识丰富了角色所基于的数据。通过一个来自高等教育的案例说明了与用户共同设计角色的优势，在该案例中，作为一个旨在为硕士论文学生设计智能手机应用程序的项目的一部分，角色与学生共同设计。
This paper proposes co-designing personas with users as a strategy to overcome a challenge inherent in the design of personas or fictitious users: On one hand, personas should appear realistic and believable as individuals, and on the other hand, personas should represent a broader range of users. By involving empirical users in all parts of the process of persona design, the risk of creating personas that are too stereotypical is minimized, as the participating users enrich the data on which the personas are based with up-to-date and firsthand contextual knowledge. Advantages of co-designing personas with users is illustrated by a case from higher education in which personas were co-designed with students as part of a project aiming at designing a smartphone application for Master's thesis students.