Grassroots social innovation and the mobilisation of values in collaborative consumption: a conceptual model
Grassroots social innovation and the mobilisation of values in collaborative consumption: a conceptual model
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DOI：
10.1016/j.jclepro.2015.04.062
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发表时间：
2016-10
影响因子：
11.1
通讯作者：
Chris J. Martin;P. Upham
中科院分区：
文献类型：
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作者：
Chris J. Martin;P. Upham
人们越来越关注基层创新在向可持续生产和消费体系过渡方面发挥作用的潜力。然而，在发展和传播基层创新方面，价值观的作用很少得到考虑。我们开发了一个概念模型，公民的价值观是如何动员基层创新，借鉴价值理论施瓦茨等人。（2012）和Chen et al.（2013年）。使用的结果，一个大规模的调查免费重用组（如Freecycle和Freegle），使合作形式的消费，我们应用的概念模型，探讨参与者的价值是如何动员和表达。我们发现，虽然大多数免费重用组的参与者持有显着更强的自我超越（即亲社会）的价值观比更广泛的英国人口，他们也持有其他价值观的共同点，人口和少数实际上不太重视自我超越的价值观。我们的结论是，这种特殊的基层创新的扩散是不可能简单的价值有限的，结构特征可能是更重要的。
There is growing interest in the potential of grassroots innovations to play a role in the transition to sustainable production and consumption systems. However, the role of values has been little considered in relation to the development and diffusion of grassroots innovations. We develop a conceptual model of how citizens' values are mobilised by grassroots innovations, drawing on the value theory of Schwartz et al. (2012) and the theory of collective enactment of values of Chen et al. (2013). Using the results of a large scale survey of free reuse groups (e.g. Freecycle and Freegle), which enable collaborative forms of consumption, we apply the conceptual model to explore how participants' values are mobilised and expressed. We show that while the majority of free reuse group participants do hold significantly stronger self-transcendence (i.e. pro-social) values than the wider UK population, they also hold other values in common with that population and a minority actually place less emphasis on self-transcendence values. We conclude that diffusion of this particular grassroots innovation is unlikely to be simply value limited and that structural features may be more significant.