Market and Labour Control in Digital Capitalism

Market and Labour Control in Digital Capitalism
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数字资本主义中的市场和劳动力控制

DOI:
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发表时间:
2016
期刊:
影响因子:
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通讯作者:
Oliver Nachtwey
Oliver Nachtwey
中科院分区:
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文献类型:
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作者:
P. Staab;Oliver Nachtwey

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后资本主义的理论家们最近提出,资本主义或多或少会不可避免地走向终结。他们认为,私人积累被资本主义公司系统性地阻止,因为它们无法通过设定价格来创造收入,因为它们失去了对商品再生产的控制,在这个过程中,资本主义劳动最终会消失。借鉴亚马逊的案例研究和对其他领先数字公司政策的思考,我们挑战这些假设。数字化的主要企业参与者正试图成为强大的垄断者,并在一定程度上成功地做到了这一点,利用网络效应和数字产品的扩展机会,并建立社会技术生态系统。这些战略导致了部分同构结构的发展,从而造成了寡头垄断市场竞争的局面。我们借鉴垄断资本理论的基本假设认为,在这种情况下,劳动过程合理化成为公司的竞争战略的关键。我们认为,数字控制的扩张以及数字经济中主要企业参与者所采用的组织结构,是资本主义劳动力扩张而不是减少的证据。
Theorists of post capitalism have recently argued for a more or less inevitable end to capitalism. They assume that private accumulation is systematically blocked by the inability of capitalist corporations to create revenues by setting prices as they lose control over the reproduction of their commodities and that in this process, capitalist labour will eventually disappear. Drawing on a case study of Amazon and thoughts on the policies of other leading digital corporations, we challenge these assumptions. Key corporate players of digitization are trying to become powerful monopolies and have partly succeeded in doing so, using the network effects and scaling opportunities of digital goods and building socio-technical ecosystems. These strategies have led to the development of in part isomorphic structures, hence creating a situation of oligopolistic market competition. We draw on basic assumptions of monopoly capital theory to argue that in this situation labour process rationalization becomes key to the corporation’s competitive strategies. We see the expansion of digital control and the organizational structures applied by key corporate players of the digital economy as evidence for the expansion of capitalist labour, not its reduction.