Effect of Consumers’ Behavior in Posts and Feedbacks on the Purchase of CPG Products: Influence of User-generated Content
Effect of Consumers’ Behavior in Posts and Feedbacks on the Purchase of CPG Products: Influence of User-generated Content
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消费者在帖子和反馈中的行为对购买 CPG 产品的影响:用户生成内容的影响
DOI:
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发表时间:
2019
期刊:
影响因子:
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通讯作者:
and Kaichi Saito
中科院分区:
文献类型:
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作者:
Takashi Teramoto;Akira Shimizu;and Kaichi Saito