OPTIMAL INFORMATION DISCLOSURE IN AUCTIONS
OPTIMAL INFORMATION DISCLOSURE IN AUCTIONS
复制标题
拍卖中的最佳信息披露
DOI:
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发表时间:
2018
期刊:
影响因子:
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通讯作者:
Constantine S. Sorokin
中科院分区:
文献类型:
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作者:
D. Bergemann;T. Heumann;S. Morris;Constantine S. Sorokin
We characterize the revenue-maximizing information structure in the second price auction. The seller faces a classic economic trade-off: providing more information improves the effi ciency of the allocation but also creates higher information rents for bidders. The information disclosure policy that maximizes the revenue of the seller is to fully reveal low values (where competition will be high) but to pool high values (where competition will be low). The size of the pool is determined by a critical quantile that is independent of the distribution of values and only dependent on the number of bidders. We discuss how this policy provides a rationale for conflation in digital advertising. Jel Classification: D44, D47, D83, D84. ∗We acknowledge financial support from NSF grants SES-2001208, SES-1948336 and SES-2049744, and ANID Fondecyt Iniciacion 11200365. We thank the guest editor, Andy Skrzypacz and three anonymous referees for helpful suggestions. We thank Steve Berry, Ozan Candogan, Roberto Corrao, Phil Haile, Sergiu Hart, Jason Hartline, Nicole Immorlica, Maxim Ivanov, Anton Kolotilin, Renato Paes Leme, Denis Shishkin, Rann Smorodinsky, Philipp Strack, Alex Wolitzky and Song Zuo for informative discussions. We thank seminar audiences at Informs AMD, UCSD, PUC Chile, Harvard-MIT, Hebrew University , the China Meetings of the Econometric Society and the Stony Brook International Conference on Game Theory for many helpful comments. This manuscript combines and subsumes the results in Bergemann, Heumann and Morris (2021) and Sorokin and Winter (2021). These two papers shared the current Theorem 1, obtained via different proof strategies. †Yale University, dirk.bergemann@yale.edu. ‡Pontificia Universidad Católica de Chile, tibor.heumann@uc.cl. §Massachusetts Institute of Technology, semorris@mit.edu ¶Glasgow University and Higher School of Economics, constantine.sorokin@glasgow.ac.uk ‖The Hebrew University of Jerusalem; and Lancaster University, eyal.winter@mail.huji.ac.il