The case for creative, visual and multimodal methods in operationalising concepts in research design: An examination of storyboarding trust stories
The case for creative, visual and multimodal methods in operationalising concepts in research design: An examination of storyboarding trust stories
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DOI：
10.1177/0038026120903918
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发表时间：
2020-03-11
影响因子：
2.5
通讯作者：
Ayrton, Rachel
中科院分区：
文献类型：
--
作者：
Ayrton, Rachel
社会学家在数据收集、呈现和传播研究成果的“外向”活动中通常采用创造性、视觉和多模式研究方法；然而，它们很少应用于概念化和研究设计的“内向”研究实践。响应皮埃尔·布迪厄关于社会学方法论多元化以及在研究的每一个时刻都严格进行对象建构的呼吁，我探讨了研究者如何使用这些方法作为有效的思维工具，以提高作为实证研究先驱的概念工作的创造力和质量。我使用创造性的研究方法（故事板）来调查这种方法的可供性，以检查信任。尽管实证研究通常引用信任作为解释因素，但其含义是模糊且有争议的。基于在视觉艺术家的参与下产生的三个想象的信任困境，我展示了视觉创作过程如何鼓励对研究对象的构建的持续关注。它还推测性地揭示了现象的新方面，并支持对研究人员与研究对象的关系的反思性关注。我主张社会学思维应采用不拘一格的视觉和创意形式作为能够扩展严谨性和创造力的合法工具。
Creative, visual and multimodal research methods are commonly employed by sociologists in the 'outward-facing' activities of data collection, presentation and dissemination of research findings; however, they are rarely applied to the 'inward-facing' research practices of conceptualisation and research design. Responding to Pierre Bourdieu's calls for methodological pluralism in sociology and for the construction of the object to be rigorously undertaken in every moment of research, I explore how such methods can be used by the researcher as effective thinking tools to enhance the creativity and quality of conceptual work as a precursor to empirical investigation. I investigate the affordances of this approach using a creative research method - storyboarding - to examine trust. Although empirical research commonly cites trust as an explanatory factor, its meaning is ambiguous and contested. Based on three imagined trust dilemmas developed with the involvement of a visual artist, I demonstrate how a visual creative process can encourage consistent attention to the construction of the research object. It also speculatively reveals new facets of phenomena and supports reflexive attention to the researcher's relation to the object of research. I argue for sociological thinking to engage an eclectic range of visual and creative forms as legitimate tools capable of extending rigour and creativity.