Internet-Based Recruitment to a Depression Prevention Intervention: Lessons From the Mood Memos Study

Internet-Based Recruitment to a Depression Prevention Intervention: Lessons From the Mood Memos Study
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DOI:
10.2196/jmir.2262
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发表时间:
2013-02-01
影响因子:
7.4
通讯作者:
Mackinnon, Andrew James
Mackinnon, Andrew James
中科院分区:
医学2区
文献类型:
--
作者:
Morgan, Amy Joanna;Jorm, Anthony Francis;Mackinnon, Andrew James

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背景:招募参与者参加健康干预的随机对照试验可能非常困难。基于互联网的招募正在成为一种越来越重要的招募模式,但很少有详细的经验,招募参与者的心理健康interventions.Objective:报告我们的经验与基于互联网的招募在线抑郁症预防干预和传递我们学到的教训。参与者被招募到情绪备忘录研究中,这是一项在线预防抑郁干预措施,完全通过互联网来源。该研究针对来自几个英语国家的患有阈下抑郁症状的成年人。各种在线招聘来源进行了试验,包括搜索引擎广告(谷歌,雅虎!,Bing)、Facebook广告、论坛和在线论坛上的帖子,以及通过相关网站和精神卫生组织的电子邮件通讯进行宣传。达到招募目标,1699人报名参加随机对照试验,1326人完全入组。大多数游客是通过谷歌广告来的,谷歌广告宣传了一份抑郁症筛查问卷。谷歌广告占了参与研究的总参与者的近一半,平均成本为每位参与者12澳元。通过值得信赖的组织和参与者熟悉的网站宣传研究也很有效。招聘技术,是不太有效的联系论坛,电子邮件组,和社区tubeboards.Conclusions:几种技术,包括谷歌广告,成功地招募参与者的试验评估在线抑郁干预。结果表明,基于互联网的招募心理健康干预措施是可行的,可以相对负担得起。试验注册:ACTRN 12609000925246(J Med Internet Res 2013;15(2):e31)doi:10.2196/jmir.2262
Background: Recruiting participants to randomized controlled trials of health interventions can be very difficult. Internet-based recruitment is becoming an increasingly important mode of recruitment, yet there are few detailed accounts of experiences recruiting participants to mental health interventions.Objective: To report on our experience with Internet-based recruitment to an online depression prevention intervention and pass on lessons we learned.Methods: Participants were recruited to the Mood Memos study, an online preventive depression intervention, purely through Internet-based sources. The study was targeted to adults with subthreshold depression symptoms from several English-speaking countries. A variety of online recruitment sources were trialed, including search engine advertising (Google, Yahoo!, Bing), Facebook advertising, posts in forums and online noticeboards, and promotion through relevant websites and email newsletters of mental health organizations.Results: The study website received visits from 94,808 individuals over the 14-month recruitment period. The recruitment target was reached with 1699 individuals signing up to the randomized controlled trial and 1326 fully enrolling. Most visitors arrived via Google advertising, which promoted a depression-screening questionnaire. Google advertising accounted for nearly half of the total participants who signed up to the study, at an average cost of AUD $12 per participant. Promoting the study through trustworthy organizations and websites known to participants was also effective. Recruitment techniques that were less effective were contacting forums, email groups, and community noticeboards.Conclusions: Several techniques, including Google advertising, were successful in recruiting participants to a trial evaluating an online depression intervention. Results suggest that Internet-based recruitment to mental health interventions is feasible and can be relatively affordable.Trial Registration: ACTRN12609000925246 (J Med Internet Res 2013;15(2):e31) doi:10.2196/jmir.2262