The tendency to trust as individual predisposition – exploring the associations between interpersonal trust, trust in the media and trust in institutions

The tendency to trust as individual predisposition – exploring the associations between interpersonal trust, trust in the media and trust in institutions
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信任作为个体倾向——探索人际信任、媒体信任和机构信任之间的关联

DOI:
10.1515/commun-2012-0005
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发表时间:
2012
期刊:
Communications
影响因子:
--
通讯作者:
N. Jackob
N. Jackob
中科院分区:
--
文献类型:
--
作者:
N. Jackob

文献摘要

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摘要媒体信任已成为传播学研究中一个日益重要的问题。传统的可信度研究和现代的媒体怀疑论研究已经孕育出了多种实证研究结果,说明了受众对大众媒体的态度,信任或怀疑的可能原因,以及媒体信任对个人和社会可能产生的后果。然而,对媒介信任的心理成因在传播学研究中并没有引起足够的重视。这是特别真实的个性特征,如个人水平的人际信任,这是一个全球性的态度,可能被认为是一个可能的原因,为进一步的信任关系的发展。在本文中,它是假设,个人层面的广义社会信任是一个可能的原因,信任的媒体发展。人们倾向于普遍信任他们的同胞,他们也对媒体和其他机构表示高度信任。根据对德国人口的代表性电话调查,发现人际信任、对媒体的信任和对其他机构的信任之间存在正相关关系。
Abstract Trust in the media has become an increasingly important issue in communication research. Traditional credibility research and modern media skepticism studies have bred a multiplicity of empirical findings illustrating the attitudes of the recipients toward the mass media, possible reasons for trust or skepticism, and possible consequences of media trust for the individual and society. However, the psychological causes of trust in the media have not attracted much attention in communication research. This is especially true for personality traits such as individual level of interpersonal trust, which, as a global attitude, might be considered as one possible reason for the development of further trust relationships. In this paper it is assumed that the individual level of generalized social trust is one possible reason for the development of trust in the media. It is assumed that people tending to generally trust their fellow humans also express high levels of trust in the media and in other institutions. Based on a representative telephonic survey of the German population, it was found that there are positive correlations between interpersonal trust, trust in the media, and trust in other institutions.