I Don't Know It But I Like You The Influence of Non‐conscious Affect on Person Perception
I Don't Know It But I Like You The Influence of Non‐conscious Affect on Person Perception
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DOI:
10.1111/j.1468-2958.1998.tb00428.x
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发表时间:
1998-06
影响因子:
5
通讯作者:
J. Monahan
中科院分区:
文献类型:
--
作者:
J. Monahan
A model of non-conscious affect is proposed and an experiment tests predictions about the influence of non-conscious affect on evaluations made of conversational interact ants. Participants engaged in a subliminal priming task to induce a positive non-conscious affective response toward one of two target persons. Participants then watched two videotaped interactions (one featured the subliminally primed target person) and rated a target person from each interaction. A3 × 2 × 2 mixed experimental design crossed Target Primed (Target A, B, or No Prime) and Order of Evaluation (A vs. B first), whereas the third factor (Target Evaluated) was within subjects. The primed target was rated as more likable and attractive yet not more competent. The non-conscious affect was target specific (affecting judgments of the primed target) and diffuse (affecting judgments of a non-primed target).