Translating in the Cloud Age: Online Marketplaces

Translating in the Cloud Age: Online Marketplaces
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云时代的翻译:在线市场

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发表时间:
2017
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影响因子:
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通讯作者:
I. Garcia
I. Garcia
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文献类型:
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作者:
I. Garcia

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本文探讨了云计算对翻译(包括专业翻译)的影响。云计算重塑了劳动力管理,打破了管理者与工人之间的传统关系。它使管理人员能够实时控制项目的进展情况,并详细描述每个工人的表现。这些实时指标反过来又促进了快速、半自动化的绩效评估,重点关注所需的参数并节省了简历筛选的时间。现在,在更传统的项目管理协议下进行的更大的翻译项目正在被推送到云端的在线市场,做出这一决定的原因之一可能是可以分析生成的元数据,以分析最有效的程序并识别表现最好的翻译人员。虽然这些在线市场对供应商及其客户的优势是显而易见的,但该模式的成功还需要云企业家将其出售给潜在的员工。因此,营销强调民主化的机会,使具有适当技能的人(业余或专业人士)可以通过在他们希望的地点和时间从事更多(和更多样的)项目来利用他们的语言和主题知识。个人资料作为一项附加福利进行推广,有助于确保每个人获得最合适的优惠。然而,从劳动力研究的角度来看,本文认为云环境可能会降低翻译人员的议价能力。
This article explores the influence of cloud computing on translation, including professional translation. Cloud computing reshapes the management of labour in ways that unsettle the traditional relations between managers and workers. It gives managers live control over how a project progresses, and a minute description of how each worker performs. These real-time metrics in turn facilitate rapid, semi-automated performance assessment that focuses on the desired parameters and saves sifting through resumes. Now, even larger translation projects conducted under more conventional project management protocols are being pushed to online marketplaces in the cloud and one of the reasons behind the decision may be so that the generated metadata can be analysed to profile the most efficient procedures and identify the best performing translators. While the advantages of those online marketplaces to vendors and their clients are apparent, the model’s success requires cloud entrepreneurs to sell it to potential workers as well. The marketing therefore emphasises democratised opportunity, whereby the suitably skilled (amateur or professional) can exploit their linguistic and topic knowledge by working where and when they wish, on more (and more varied) projects. Personal profiling is promoted as an added benefit that helps ensure each individual gets the most suitable offers. From a labour studies perspective however, this paper argues the cloud environment may reduce translators’ bargaining power.