Stigma, the Media, and Pre-exposure Prophylaxis for HIV Prevention: Observations for Enhancing Knowledge Translation and Resisting Stigma in the Canadian Context

Stigma, the Media, and Pre-exposure Prophylaxis for HIV Prevention: Observations for Enhancing Knowledge Translation and Resisting Stigma in the Canadian Context
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DOI:
10.1007/s10461-018-2332-x
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发表时间:
2019-07-01
期刊:
影响因子:
4.4
通讯作者:
Lachowsky, Nathan J.
Lachowsky, Nathan J.
中科院分区:
医学2区
文献类型:
--
作者:
Card, Kiffer G.;Hawkins, Blake W.;Lachowsky, Nathan J.

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暴露前预防(PrEP)是一种有效的艾滋病毒预防策略,尽管有时会受到指责。与检查如何准备污名可以解决的目标,本研究通过搜索加拿大Newsstream和Daily Xtra新闻数据库的关键术语与PrEP检查了媒体的处理与准备相关的污名。总体而言,101媒体文章主题编码一式三份;其中36.3%包括提到准备污名。LGBT媒体来源比主流来源更有可能包含与PrEP污名相关的编码内容(p=0.02)。在这些文章中,关于PrEP的不确定性和对性责任的新自由主义态度是与媒体讨论PrEP污名相关的主要因素。我们讨论的作用,在塑造外行读者的看法和解释PrEP媒体报道和讨论的方法,克服耻辱使用循证传播策略发挥。
Pre-Exposure Prophylaxis (PrEP) is an effective, though sometimes stigmatized, strategy for HIV prevention. With the goal of examining how PrEP stigma can be addressed, this study examined the media's handling of stigma related to PrEP by searching the Canadian Newsstream and Daily Xtra news databases for key terms related to PrEP. Overall, 101 media articles were thematically coded in triplicate; 36.3% of which included mentions of PrEP stigma. LGBT media sources were more likely than mainstream sources to have included content coded as relating to PrEP stigma (p=0.02). In these articles, uncertainty regarding PrEP, and neo-liberal attitudes towards sexual responsibility were major factors associated with media discussion of PrEP stigma. We discuss the role that heuristics play in shaping lay readers perceptions and interpretation of PrEP media coverage and discuss methods for overcoming stigma using evidence-based communication strategies.