An Exploratory Study of Product Placement in Television Drama Programs in Japan and The USA
An Exploratory Study of Product Placement in Television Drama Programs in Japan and The USA
复制标题
日美电视剧植入式广告的探索性研究
DOI:
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发表时间:
2010
期刊:
影响因子:
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通讯作者:
Gordon E.Miracle
中科院分区:
文献类型:
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作者:
Kishiya;Kazuhiro;Gordon E.Miracle