Manufacturing and sales co-ordination for product variety
Manufacturing and sales co-ordination for product variety
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产品品种的制造和销售协调
DOI：
10.1016/0925-5273(94)90010-8
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发表时间：
1994
影响因子：
12
通讯作者：
H. Hegge
中科院分区：
文献类型：
--
作者：
Fj Freek Erens;H. Hegge
Medicom是一家制造医疗设备的大公司。其产品市场组合的特点是与专业客户的密切沟通和各种各样的终端产品。通信和操作物流过程都受到两个产品规范概念的阻碍，这两个概念现在用于定义客户特定的产品变体。在本文中，我们提出了一个产品规格的概念，允许从销售和制造业的角度来看，产品规格。我们将证明这将改善销售和制造之间的沟通，从而提高信息质量并缩短运营过程中的交货时间。
Medicom is a large company, manufacturing medical equipment. Its product-market combination is characterised by intense communication with professional customers and a large variety of end-products. Both communication and the operational logistic process are hindered by two product specification concepts that are nowadays used to define customer specific product variants. In this paper, we propose a product specification concept that allows a product specification from both a sales and a manufacturing view. We will demonstrate that this will improve the communication between sales and manufacturing, thereby enhancing quality of information and reducing lead-times in the operational process.