Corporate social responsibility and CSR fit as predictors of corporate reputation: A global perspective
Corporate social responsibility and CSR fit as predictors of corporate reputation: A global perspective
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DOI：
10.1016/j.pubrev.2015.11.004
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发表时间：
2016-03-01
影响因子：
4.2
通讯作者：
Duman, Sirin Atakan
中科院分区：
文献类型：
--
作者：
Aksak, Emel Ozdora;Ferguson, Mary Ann;Duman, Sirin Atakan
本文回顾了文献中的文章，包括在标题和/或摘要的术语企业社会责任和声誉。概念分析的结果表明，大多数关于企业社会责任和声誉的研究都集中在实践意义上，而没有贡献的理论框架。作者建议运用制度理论来加强对企业社会责任与声誉关系的理解，促进公共关系理论的发展。(C)2015 Elsevier Inc. All rights reserved.
This paper reviews the literature for articles that include both the terms corporate social responsibility and reputation in the title and/or abstract. The results of the conceptual analysis reveal that most studies on CSR and reputation focus on practical implications without contributing to the theoretical framework. The authors propose applying institutional theory to enhance the understanding of the relationship between CSR and reputation and to foster public relations theory development. (C) 2015 Elsevier Inc. All rights reserved.