The retail environment for tobacco: a barometer of progress towards the endgame
The retail environment for tobacco: a barometer of progress towards the endgame
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烟草零售环境：最终进展的晴雨表
DOI：
10.1136/tobaccocontrol-2014-051884
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发表时间：
2015
期刊：
影响因子：
5.2
通讯作者：
L. Henriksen
中科院分区：
文献类型：
--
作者：
L. Henriksen
这期电子刊物是第一期专门讨论烟草制品零售环境的刊物。它的特点是关于规范消费者环境（包装、标签和营销）和建筑环境（零售商的数量、类型和位置）的研究。内容包括来自澳大利亚、加拿大、法国、希腊、印度、黎巴嫩、墨西哥、新西兰、苏格兰、瑞士、英国和美国的研究，这些国家的烟草消费环境存在显著差异。例如，在美国，出售烟草的商店平均有26种烟草营销材料（包括品牌标志和货架单元），并且大多数广告至少有一种折扣，例如多包购买的特价在收银机附近显眼的位置，一个典型的“动力墙”平均包含124个香烟包装，并在最不显眼的侧板上展示世界上最小、最弱的警告声明。即使有禁烟标志，也仅限于销售年龄警告，其中一些是烟草业为了提升企业形象而制作的。2、3
This e-issue is the first devoted to the retail environment for tobacco products. It features research about regulating the consumer environment (packaging, labelling, and marketing) and the built environment (the quantity, type and location of retailers). The contents include studies from Australia, Canada, France, Greece, India, Lebanon, Mexico, New Zealand, Scotland, Switzerland, UK and USA—countries in which the consumer environment for tobacco differs markedly. In the USA, for example, stores that sell tobacco contain an average of 26 tobacco marketing materials (including branded signs and shelving units), and most advertise at least one discount, such as a special price for a multipack purchase.1 Conspicuously located near the cash register, a typical powerwall contains an average of 124 cigarette pack facings2 and makes a colourful display of deadly products with some of the world's smallest, weakest warning statements on the least visible (side) panel. Antitobacco signage, if any, is limited to age-of-sale warnings, some of which were created by the industry to promote corporate image.2 ,3
In many other countries, regulation of the consumer environment for tobacco indicates substantially more progress towards the endgame.4–6 Approximately one-third of countries ban tobacco advertising at the point of sale, and 15 of these ban retail displays, as well.7 Almost 40% of all countries have adopted pictorial warnings on packaging. In Australia, plain packaging has displaced the …