Understanding and Predicting Users' Rating Behavior: A Cognitive Perspective
Understanding and Predicting Users' Rating Behavior: A Cognitive Perspective
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DOI:
10.1287/ijoc.2019.0919
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发表时间:
2020-04
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影响因子:
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通讯作者:
Qiudan Li;D. Zeng;D. Xu;Ruoran Liu;Riheng Yao
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文献类型:
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作者:
Qiudan Li;D. Zeng;D. Xu;Ruoran Liu;Riheng Yao
Online reviews are playing an increasingly important role in understanding and predicting users’ rating behavior, which brings great opportunities for users and organizations to make better decisio...