'Low carbon' metals, markets and metaphors: the creation of economic expectations about climate change mitigation
'Low carbon' metals, markets and metaphors: the creation of economic expectations about climate change mitigation
复制标题
“低碳”金属、市场和隐喻:创造缓解气候变化的经济预期
DOI:
10.1007/s10584-011-0055-3
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发表时间:
2011
期刊:
影响因子:
4.8
通讯作者:
Nerlich B
中科院分区:
文献类型:
--
作者:
Nerlich B
Dealing with the threat of anthropogenic climate change has been a challenge for policy makers for a long time. In recent years, the problems posed by climate change and solutions proposed to mitigate its effects have been framed by lexical ‘carbon compounds’, such ascarbon footprintorcarbon tradingand by one dominant metaphor, the market metaphor. Through a detailed content analysis of industry and press coverage from 1985 to the present, this paper examines the fate of one important lexical compound in this context, namelylow carbon, which can be used as an adjective or a noun. Over the last two decades this lexical compound moved across and between three discourses, the steel industry, the car industry and what one might call the climate change industry. Using insights from ecolinguistics and the sociology of expectations, the paper discusses how the lexical compoundlow carbonin general and the metaphorlow carbon futurein particular came to prominence in policy discourses, especially in the UK, and how they were used to frame expectations of a prosperouslow carbon future, while sidelining deeper social and cultural reflections on climate change mitigation.