The Individual Agenda-Designing Process
The Individual Agenda-Designing Process
复制标题
个人议程设计过程
DOI:
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发表时间:
1999
期刊:
影响因子:
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通讯作者:
Patrick Roessler
中科院分区:
文献类型:
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作者:
Patrick Roessler
The present study combines three data sets: (a) a representative survey among 900 German citizens; (b) a snowball survey among the interaction partners of these interviewees; and (c) a content analysis of newspaper, television, and radio coverage. The measurement of the independent variable was improved by an individual matching procedure of content analysis data and the media use patterns of each respondent. Whereas the aggregate-level analysis shows the usually high correspondence between media and societal agenda, the individual-level comparison of whole issue agendas indicates mutual dependencies, with the personal agenda leading the individual media agenda more frequently. Several path analysis models for single-issue relevance reveal that the importance of an issue in the actually received media coverage exerts only little influence on the assessment of issue importance of a respondent. Instead, personal factors, such as issue involvement, interpersonal communication, and the issue assessment of the network partners, exert a substantial impact.