Impact of a telephone helpline for smokers who called during a mass media campaign

Impact of a telephone helpline for smokers who called during a mass media campaign
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DOI:
10.1136/tc.9.2.148
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发表时间:
2000-06-01
期刊:
影响因子:
5.2
通讯作者:
Owen, L
Owen, L
中科院分区:
医学2区
文献类型:
--
作者:
Owen, L

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评价电话咨询的影响(Quitline)提供额外支持(书面资料)在大众传媒宣传活动期间使用该服务的来电者。设计-在首次致电热线的来电者致电后两个月及一年后,对他们进行电话回忆调查。设定-电话热线。受试者-致电热线的来电者。主要结果量度-吸烟行为的变化在呼叫者的cumberine.Results-at一年22%(95%置信区间(CI)18.4%至25.6%)的吸烟者报告说,他们已经戒烟。假设那些拒绝参加一年随访的人是持续吸烟者,并且另外20%报告的成功未通过生化验证,这产生了一年的调整戒烟率为15.6%(95% CI 12.7%至18.9%)。在已戒烟者中,41%(95% CI 34.3%至47.7%)报告称他们在一年内仍然不吸烟。一年时戒烟者的调整后数字为29%(95% CI 23.3%至34.8%)。在那些恢复吸烟的人中,28%的人吸烟量比最初减少了。目前,Quitline在一年内收到大约50万个电话,其中93%是为自己打电话。这代表了4.2%的成年吸烟者在England. Conclusion总人口的健康教育管理局的广告活动是非常成功的,在生成的电话到吸烟者。来自不同背景的大量吸烟者,包括英国政府最近关于烟草的提案中强调的关键群体,称为戒烟热线,这似乎在帮助这些呼叫者戒烟方面非常成功。对于一个单一的干预达到4.2%的成年人总人口达到4.2%的成年吸烟者在英格兰的总人口是一个重大成就。这使得Quitline成为公共卫生干预计划的一个非常有前途的模式。
Objective-To evaluate the impact of a telephone helpline (Quitline) with additional support (written information) on callers who use the service during a mass media campaign.Design-Telephone recall surveys of callers to the helpline carried out two months and one year after their initial call.Setting-Telephone helpline.Subjects-Callers to the helpline.Main outcome measures-Smoking behaviour change among callers to the helpline at two months and one year.Results-At one year 22% (95% confidence interval (CI) 18.4% to 25.6%) of smokers reported that they had stopped smoking. Assuming that those who refuse to take part in the one year follow up are continuing smokers and a further 20% of reported successes fail biochemical validation, this yields an adjusted quit rate of 15.6% (95% CI 12.7% to 18.9%) at one year. Among ex-smokers, 41% (95% CI 34.3% to 47.7%) reported that they were still not smoking at one year. The adjusted figure for ex-smokers at one year is 29% (95% CI 23.3% to 34.8%). Of those who resumed smoking 28% were smoking less than they had been initially. Currently Quitline receives around half a million calls in the course of one year, 93% of whom are phoning for themselves. This represents 4.2% of the total population of adults smokers in England.Conclusion-The Health Education Authority's advertising campaign was extremely successful in generating calls to the helpline. Very large numbers of smokers from diverse backgrounds, including the key groups highlighted in the UK government's recent proposals on tobacco, called the Quitline, which appeared to be very successful in helping these callers to stop smoking. For a single intervention to reach 4.2% of the total population of adult reach 4.2% of the total population of adult smokers in England is a major achievement. This makes Quitline a very promising model for public health intervention programs.