Perceived travel risks regarding terrorism and disease: The case of Thailand
Perceived travel risks regarding terrorism and disease: The case of Thailand
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DOI：
10.1016/j.tourman.2008.08.001
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发表时间：
2009-06-01
影响因子：
12.7
通讯作者：
Chakraborty, Goutam
中科院分区：
文献类型：
--
作者：
Rittichainuwat, Bongkosh Ngamsom;Chakraborty, Goutam
本研究旨在（1）确定游客在国外旅行时对感知旅行风险的担忧，（2）探讨这种感知风险是否影响游客在危机期间的决策，（3）调查这种风险是否以任何方式被旅行者在国外的经验所减轻，以及（4）确定恐怖主义的影响以及SARS和禽流感等疾病对泰国酒店业的影响。我们发现，人们并没有完全停止旅行，而是从旅行选择中选择了不同的选择。如果恐怖主义的风险很高，受访者不会完全放弃旅行，而是会选择前往危险程度较低的目的地。有趣的是，在危机时期旅行时，首次和重复旅行者都认为恶化的风险和游客满意度是他们的主要关注点。然而，首次和重复旅行者在他们对疾病风险，旅行成本增加和旅行不便的看法方面表现出差异。(C)2008爱思唯尔有限公司保留所有权利。
This study aims to (1) identify tourists' concerns about perceived travel risks while traveling abroad, (2) explore whether such perceived risks affect tourists' decisions during crises, (3) investigate whether such risks are in any way mitigated by a traveler's prior experience with the foreign country, and (4) determine the impact of terrorism and the impact of diseases such as SARS and bird flu on Thailand's hospitality industry. We found that people did not discontinue traveling completely but did select different options from travel alternatives. If there was a high perceived risk of terrorism, instead of forgoing traveling completely, respondents would choose to travel to a less dangerous destination. Interestingly, while traveling during times of crisis, both first-time and repeat travelers perceived risks of deterioration and tourist satisfaction as their major concerns. However, first-time and repeat travelers showed differences in terms of their perceptions regarding disease risk, increase of travel costs, and travel inconvenience. (C) 2008 Elsevier Ltd. All rights reserved.