Affective Information in Context and Judgment of Facial Expression: Cultural Similarities and Variations in Context Effects Between North Americans and East Asians

Affective Information in Context and Judgment of Facial Expression: Cultural Similarities and Variations in Context Effects Between North Americans and East Asians
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DOI:
10.1177/0022022110395139
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发表时间:
2012-04-01
影响因子:
3
通讯作者:
Hioki, Koichi
Hioki, Koichi
中科院分区:
心理学3区
文献类型:
--
作者:
Ito, Kenichi;Masuda, Takahiko;Hioki, Koichi

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先前的文化心理学研究表明,北美人比东亚人对上下文信息不太敏感。相比之下,许多证据表明,即使是北美人的判断也会受到情感启动信息的高度影响,其效果可以被视为另一种类型的上下文线索。然而,这种启动效应的大小还没有在跨文化背景下进行全面的测试。利用情感启动范式的方法,我们进行了两项研究,其中我们操纵(a)启动信息的时间(同时与顺序)和(B)的类型的情感信息(背景风景与背景人物),在欧洲加拿大人和日本人判断目标面孔,显示在场景的焦点区域的快乐或悲伤的面部表情。结果表明,在两种文化的成员中发生了类似程度的语境效应。跨文化研究结果的泛化问题和一个以上的研究范式的必要性进行了讨论。
Previous research in cultural psychology suggests that North Americans are less likely than their East Asian counterparts to be sensitive to contextual information. By contrast, much evidence suggests that even North Americans' judgments are highly influenced by affective priming information, the effect of which can be seen as another type of contextual cue. However, the magnitude of such a priming effect has not been comprehensively tested in a cross-cultural context. Taking advantage of the methodology of the affective priming paradigm, we conducted two studies, in which we manipulated (a) the timing of priming information (simultaneous vs. sequential) and (b) the type of affective information (background landscape vs. background human figures), in which European Canadians and Japanese judged target faces that showed either happy or sad facial expressions in the focal area of the scene. The results in general indicate that a similar degree of contextual effect occurs in members of both cultures. The issue of generalization of cross-cultural findings and the necessity of overarching more than one research paradigm are discussed.