PROMOTING SYSTEMATIC PROCESSING IN LOW-MOTIVATION SETTINGS - EFFECT OF INCONGRUENT INFORMATION ON PROCESSING AND JUDGMENT
PROMOTING SYSTEMATIC PROCESSING IN LOW-MOTIVATION SETTINGS - EFFECT OF INCONGRUENT INFORMATION ON PROCESSING AND JUDGMENT
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DOI：
10.1037/0022-3514.61.1.13
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发表时间：
1991-07-01
影响因子：
7.6
通讯作者：
CHAIKEN, S
中科院分区：
文献类型：
--
作者：
MAHESWARAN, D;CHAIKEN, S
学生收到的共识信息是一致或不一致的说服性信息内容的效价。在实验1中，学生认为他们的加工任务是重要的或不重要的，而在实验2中，所有的学生认为他们的任务是不重要的。根据启发式系统模型的充分性原则，无论一致性如何，高任务重要性的学生都表现出大量的系统性处理，而低重要性的学生只有在收到不一致的消息时才进行系统性处理;在一致性条件下，启发式处理占主导地位。雅阁。姿态数据一般反映了这些处理的差异，并证实了模型的加性和衰减假设。充分性原则的效用理解动机的精心处理和相关的研究结果理解的处理和判断效果的预期不确定性进行了讨论。（PsycINFO数据库记录（c）2016阿帕，保留所有权利）
Ss received consensus information that was either congruent or incongruent with the valence of persuasive message content. In Exp 1, Ss believed that their processing task was either important or unimportant whereas in Exp 2 all Ss believed that their task was unimportant. In accord with the heuristic-systematic model's sufficiency principle, high-task-importance Ss exhibited a great deal of systematic processing regardless of congruency, whereas low-importance Ss processed systematically only when they received incongruent messages; in the congruent conditions heuristic processing dominated. Attitude data generally reflected these processing differences and confirmed the additivity and attenuation assumptions of the model. The utility of the sufficiency principle for understanding motivation for elaborative processing and the relevance of the findings to understanding the processing and judgmental effects of expectancy disconfirmation are discussed.(PsycINFO Database Record (c) 2016 APA, all rights reserved)