Explaining drug-resistant infection in community pharmacies through effective information design

Explaining drug-resistant infection in community pharmacies through effective information design
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通过有效的信息设计解释社区药房耐药感染

DOI:
10.1080/24735132.2020.1731201
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发表时间:
2020
期刊:
Design for Health
影响因子:
--
通讯作者:
Walker S
Walker S
中科院分区:
--
文献类型:
--
作者:
Walker S

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本文介绍了一个研究项目,其中信息设计,人为因素,建筑和药学学者与药学专业人员和药房用户合作,考虑如何在社区药房环境中提供有关抗菌素耐药性(AMR)的信息。作为创新设计竞赛的结果,项目成果包括五种不同的设计解决方案,这些解决方案在社区药房的背景下解释了AMR的各个方面。该项目提高了药学专业人员的意识,使他们了解如何利用设计来挑战想法,并鼓励新的思维方式来传达公共卫生信息。两个获奖的原型解决方案安装在一天刘易斯药房在阅读和评估的药剂师和药房用户。我们对社区药房的有效健康传播提出了初步建议。
This paper describes a research project in which information design, human factors, architecture and pharmacy academics worked with pharmacy professionals and pharmacy users to consider how to present information about antimicrobial resistance (AMR) in a community pharmacy setting. Project outcomes – as a result of an innovative design competition – included five different design solutions that explain aspects of AMR within the context of a community pharmacy. The project raised awareness in pharmacy professionals of how design can be used to challenge ideas and encourage new ways of thinking to communicate public health messages. Two winning prototype solutions were installed in a Day Lewis pharmacy in Reading and evaluated by pharmacists and pharmacy users. We make preliminary recommendations for effective health communication in community pharmacies.
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