Exploitable Predictable Irrationality: The FIFA World Cup Effect on the US Stock Market
Exploitable Predictable Irrationality: The FIFA World Cup Effect on the US Stock Market
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DOI:
10.1017/s0022109010000153
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发表时间:
2010-04-01
影响因子:
3.9
通讯作者:
Levy, Haim
中科院分区:
文献类型:
--
作者:
Kaplanski, Guy;Levy, Haim
In a recently published paper, Edmans, Garcia, and Norli (2007) reveal a strong association between results of soccer games and local stock returns. Inspired by their work, we propose a novel approach to exploit this effect on the aggregate international level with the following three unique features: i) The aggregate effect does not depend on the games' results; hence, the effect is an exploitable predictable effect. ii) The aggregate effect is based on many games; hence, it is very large and highly significant. We find that the average return on the U.S. market over the World Cup's effect period is -2.58%, compared to +1.21% for all-days average returns over the same period length. in) Exploiting the aggregate effect is involved with trading in a single index for a relatively long period.