How to Gamify? A Method For Designing Gamification
How to Gamify? A Method For Designing Gamification
复制标题
如何游戏化？
DOI：
10.24251/hicss.2017.155
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发表时间：
2017
期刊：
影响因子：
--
通讯作者：
J. Abe
中科院分区：
文献类型：
--
作者：
Benedikt Morschheuser;Juho Hamari;K. Werder;J. Abe
近年来，游戏化已成为丰富信息技术的流行方法。流行的业务分析师对游戏化渗透做出了有希望的预测，但是，由于对如何设计和实施游戏化的理解，大多数Gamifica-Tim努力都会失败。因此，在本文中，我们试图促进对与Gamifica-tion设计过程相关的最佳实践的理解。我们通过设计科学研究方法解决了这一研究问题；首先，通过综合有关游戏化设计方法的当前文献体系，并采访了25位游戏化专家。其次，我们根据收集的知识开发了一种游戏化设计方法。最后，我们通过对10位游戏化专家的访谈进行评估。结果表明，开发的方法是全面的，完整的，并提供了实用性。我们对游戏化指南进行了全面的概述，并为游戏化开发和设计话语的整体性质提供了新的见解。
During recent years, gamification has become a popular method of enriching information technologies. Popular business analysts have made promising predictions about penetration of gamification, however, it has also been estimated that most gamifica-tion efforts will fail due to poor understanding of how gamification should be designed and implemented. Therefore, in this paper we seek to advance the understanding of best practices related to the gamifica-tion design process. We approach this research problem via a design science research approach; firstly, by synthesizing the current body of literature on gamification design methods and interviewing 25 gamification experts. Secondly, we develop a method for gamification design, based on the gathered knowledge. Finally, we conduct an evaluation of the method via interviews of 10 gamification experts. The results indicate that the developed method is comprehensive , complete and provides practical utility. We deliver a comprehensive overview of gamification guidelines and shed novel insights into the overall nature of the gamification development and design discourse.