Behaviour Centred Design: towards an applied science of behaviour change.
Behaviour Centred Design: towards an applied science of behaviour change.
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DOI：
10.1080/17437199.2016.1219673
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发表时间：
2016-12
影响因子：
9.8
通讯作者：
Curtis V
中科院分区：
文献类型：
--
作者：
Aunger R;Curtis V
行为改变已经成为一个热门话题。我们描述了一种新的方法，以行为为中心的设计（BCD），它包含了一个变化理论，一套行为决定因素和一个程序设计过程。改变理论是通用的，假设成功的干预必须通过环境、大脑、行为，从而产生预期的影响，如改善健康状况，从而产生一连串的影响。行为的改变被视为强化学习过程的结果，包括以进化动机为目标和行为设置的改变，并由三种类型的行为控制机制（自动，动机和执行）产生。其含义是，干预措施必须在目标行为设置中创造惊喜、重估行为并破坏表现。然后，我们描述了设计干预措施以改变特定行为所需的五个步骤：评估、构建、创建、交付和评估。BCD方法已被证明可以改变卫生、营养和运动相关的行为，并具有适用于产品、服务或制度设计的优势，以及能够将行为科学的未来发展纳入其中。因此，我们认为BCD可以成为行为改变应用科学的基础。
Behaviour change has become a hot topic. We describe a new approach, Behaviour Centred Design (BCD), which encompasses a theory of change, a suite of behavioural determinants and a programme design process. The theory of change is generic, assuming that successful interventions must create a cascade of effects via environments, through brains, to behaviour and hence to the desired impact, such as improved health. Changes in behaviour are viewed as the consequence of a reinforcement learning process involving the targeting of evolved motives and changes to behaviour settings, and are produced by three types of behavioural control mechanism (automatic, motivated and executive). The implications are that interventions must create surprise, revalue behaviour and disrupt performance in target behaviour settings. We then describe a sequence of five steps required to design an intervention to change specific behaviours: Assess, Build, Create, Deliver and Evaluate. The BCD approach has been shown to change hygiene, nutrition and exercise-related behaviours and has the advantages of being applicable to product, service or institutional design, as well as being able to incorporate future developments in behaviour science. We therefore argue that BCD can become the foundation for an applied science of behaviour change.
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DOI：
10.1016/0749-5978(91)90020-t
发表时间：
1991-12-01
影响因子：
4.6
作者：
AJZEN, I
通讯作者：
AJZEN, I
影响因子：
12.6
作者：
Baumeister, Roy F.;Vohs, Kathleen D.;Funder, David C.
通讯作者：
Funder, David C.
影响因子：
3.5
作者：
Anand, Paul;Lea, Stephen
通讯作者：
Lea, Stephen
影响因子：
34.3
作者：
Biran, Adam;Schmidt, Wolf-Peter;Curtis, Val
通讯作者：
Curtis, Val
DOI：
10.1177/109019817400200407
发表时间：
1974-01-01
期刊：
HEALTH EDUCATION MONOGRAPHS
影响因子：
--
作者：
BECKER, MH
通讯作者：
BECKER, MH