An Exchange Theory of Money and Self-Esteem in Decision Making
An Exchange Theory of Money and Self-Esteem in Decision Making
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DOI：
10.1037/a0014225
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发表时间：
2009-03
影响因子：
4.2
通讯作者：
Liqing Zhang
中科院分区：
文献类型：
--
作者：
Liqing Zhang
这篇文章讨论了金钱和自尊之间的关系，这两者都是人类所渴望的。钱是用来购买产品的。它还可能表明其所有者的能力。自尊是对自我的主观评价，人们希望保持良好的自我形象。金钱和自尊之间的交换可以遵循三个原则：增值、替代和竞争。优厚的回报会增强自尊的效用。当一种期权包含丰富的一种效用而缺乏另一种效用时，金钱和自尊就会部分地相互弥补。当决策者必须在两者之间做出选择时，金钱和自尊相互竞争。经验证据表明，金钱的意义、对金钱的情景需求、自尊提升和自我威胁都会影响金钱和自尊之间的交换。本文提出的理论架起了心理学研究和经济学研究的桥梁，为理解人类决策提供了一个综合的视角。
This article addresses the relationship between money and self-esteem, both of which human beings desire. Money is used to purchase products. It may also indicate its owner's competence. Self-esteem is the subjective evaluation of the self, and people want to maintain their good self-image. The exchange between money and self-esteem may follow 3 principles: augmentation, substitution, and competition. A superior payoff augments utility of self-esteem. Money and self-esteem partially compensate for one another when an option contains an abundance of one type of utility and lacks the other. Money and self-esteem compete against each other when decision makers have to choose between the two. Empirical evidence has shown that meaning of money, situational need for money, self-esteem boost, and ego threat influence the exchange between money and self-esteem. The theory presented in this article bridges research in psychology and findings in economics and provides an integrative perspective on understanding human decision making.