The Impact of the COVID-19 Pandemic on Retail in City Centres
The Impact of the COVID-19 Pandemic on Retail in City Centres
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DOI：
10.3390/su141811463
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发表时间：
2022-09-01
期刊：
影响因子：
3.9
通讯作者：
Shahab, Sina
中科院分区：
文献类型：
--
作者：
Lashgari, Yasaman S.;Shahab, Sina
在过去的几十年里，城市中心及其零售空间发生了重大变化，并努力保持经济活力。 COVID-19 大流行和公共卫生应对危机加剧了这种情况，并对本已陷入经济困境的市中心构成了严峻挑战。迫切需要就市中心应如何应对当前危机提出建议，但尽管如此，很少有研究关注 COVID-19 对市中心零售业的影响。本文进行了系统回顾，以更好地了解市中心的零售业如何受到这一流行病的影响。它还提供了见解，以支持对市中心零售业的未来做出更好的决策，并为确保市中心的可持续未来提供建议。这项于 2021 年 11 月 20 日至 2022 年 1 月 20 日期间进行的审查表明，COVID-19 大流行和随后的公共卫生应对措施加剧了客户偏好和城市中心作用的一些重大变化。由于这些变化，更多零售商采取了多渠道零售和重新定位策略。本文的结论是，为了在大流行后创建充满活力和可持续的城市中心，决策者应支持重新利用空置和表现不佳的零售空间，促进体验经济，并创建间歇性零售空间。
Over the past few decades, city centres and their retail spaces have undergone significant changes and have struggled to remain economically viable. The COVID-19 pandemic and the public health response to the crisis have exacerbated this situation and posed a serious challenge to the already economically struggling city centres. Recommendations for how city centres should respond to the current crisis are urgently needed, but despite this, few studies have focused on the impact of COVID-19 on retailing in city centres. This paper conducts a systematic review to provide a better understanding of how retail in city centres has been affected by the pandemic. It also offers insights to support better decision making about the future of retailing in city centres and provides recommendations for ensuring a sustainable future for city centres. The review, conducted between the 20th of November 2021 and the 20th of January 2022, shows that the COVID-19 pandemic and subsequent public health response have intensified some considerable changes in customer preferences and the role of city centres. As a result of these changes, more retailers have adopted multichannel retailing and repositioning strategies. This paper concludes that in order to create vibrant and sustainable city centres post-pandemic, decision makers should support the repurposing of vacant and underperforming retail spaces, promote an experience economy, and create episodic retail spaces.