Using Internet to Recruit Immigrants with Language and Culture Barriers for Tobacco and Alcohol Use Screening: A Study Among Brazilians

Using Internet to Recruit Immigrants with Language and Culture Barriers for Tobacco and Alcohol Use Screening: A Study Among Brazilians
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DOI:
10.1007/s10903-013-9934-1
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发表时间:
2015-04-01
影响因子:
1.9
通讯作者:
Miles, Lyndsay
Miles, Lyndsay
中科院分区:
医学4区
文献类型:
--
作者:
Carlini, Beatriz H.;Safioti, Luciana;Miles, Lyndsay

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有限的英语熟练(LEP)的个人面临的差距,在获得药物滥用治疗,但很少有人知道如何达到这一人群。这项研究的目的是测试在线招聘方法的烟草和酒精筛查LEP葡萄牙语。该研究报告通过脸书、谷歌、在线通讯和电子邮件以葡萄牙语发布。参与者点击广告表示同意,并进行烟草和酒精依赖筛查。广告在90天内产生了690个筛选响应。受访者的平均年龄为42.7岁(SD 12),女性比例高于男性,95%出生在巴西,患有高水平的LEP和低水平的文化适应。Facebook广告获得了41.4%的回应,是成本最低的招聘渠道(每位受访者、危险饮酒者和吸烟者分别为8.9美元、31.10美元和20.40美元)。在线招募LEP人群是可行的。未来的研究应该在其他LEP组中测试类似的策略。
Limited English proficient (LEP) individuals face disparities in accessing substance abuse treatment, but little is known on how to reach this population. This study aimed to test online recruitment methods for tobacco and alcohol screening among LEP Portuguese speakers. The study was advertised in Portuguese using Facebook, Google, online newsletters and E-mail. Participants clicked ads to consent and access a screening for tobacco and alcohol dependence. Ads yielded 690 screening responses in 90 days. Respondents had a mean age of 42.7 (SD 12), with a higher proportion of women than men, 95 % born in Brazil with high levels of LEP and low levels of acculturation. Facebook ads yielded 41.4 % of responses, and were the lowest cost recruitment channel ($8.9, $31.10 and $20.40 per respondent, hazardous drinker and smoker, respectively). Online recruitment of LEP populations is feasible. Future studies should test similar strategies in other LEP groups.