Designing information provision to serve as a reminder of altruistic benefits: A case study of the risks of air pollution caused by industrialization

Designing information provision to serve as a reminder of altruistic benefits: A case study of the risks of air pollution caused by industrialization
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DOI:
10.1371/journal.pone.0227024
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发表时间:
2020-01-16
期刊:
影响因子:
3.7
通讯作者:
Ohashi, Hirotada
Ohashi, Hirotada
中科院分区:
综合性期刊3区
文献类型:
--
作者:
Komatsu, Hidenori;Kubota, Hiromi;Ohashi, Hirotada

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一个众所周知的现象是,在许多情况下,人类认为威胁后代的风险更危险。然而,这种倾向可以根据某些条件而改变,并可能通过利他主义的进化来解释。我们的多智能体仿真模型,这是建立在亲属选择理论的基础上识别属性有助于主观评估的风险源,从亲属的支持可以影响代理人的主观风险评估。我们利用这种洞察力,这是从来没有探索的背景下,轻推,显示现实世界的消息提醒受访者,他们是由他们的亲属支持可以缓和的风险源的看法是极其危险的。以工业化造成的大气污染为风险源,通过网络问卷调查,进行了一项随机对照试验,以确定这些信息的干预效果。我们的分析表明,信息缓和了极端的态度。与仅包括文本信息的消息相比,附加视觉信息的呈现可以增强家庭支持的感觉,并且增加消息的效果。回应干预讯息的受访者的属性和人格特质也进行了讨论。
A well-known phenomenon is that humans perceive risks to threaten future generations as more dangerous in many cases. However, this tendency could be changed depending on certain conditions and could potentially be explained by the evolution of altruism. Our multi-agent simulation model, which was constructed to identify attributes contributing to subjective assessment of a risk source based on kin selection theory, showed that support from relatives can affect the agents' subjective risk assessment. We utilize this insight, which has never been explored in the context of nudge, to show that real-world messages reminding respondents that they are supported by their relatives can moderate the perception of a risk source as extremely dangerous. A randomized control trial based on an internet questionnaire survey was conducted to identify the intervention effect of such messages, using air pollution caused by industrialization as the risk source for the case study. Our analysis suggests that messages moderate extreme attitudes. Presentation of additional visual information can boost the sense of familial support and increase the effect of a message compared with a message comprising only textual information. The attributes and personality traits of the respondents who are responsive to the intervention message are also discussed.