A content analysis of news coverage of skin cancer prevention and detection, 1979 to 2003
A content analysis of news coverage of skin cancer prevention and detection, 1979 to 2003
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DOI：
10.1001/archderm.141.4.491
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发表时间：
2005-04-01
影响因子：
--
通讯作者：
Emmons, KM
中科院分区：
文献类型：
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作者：
Stryker, JE;Solky, BA;Emmons, KM
目的：分析1979-2003年间报纸报道对美国人群皮肤癌一级和二级预防的影响。设计：对美联社在研究期间发表的921篇皮肤癌文章进行内容分析。主要观察指标：对皮肤癌一级和二级预防实践和风险沟通的关注程度。结果：自1986年以来，媒体对皮肤癌的关注没有增加。无论是预防(占所有报道的31.8%)还是检测(占所有报道的24.4%)都没有治疗(占所有报道的47.0%)受到那么多的关注。具体的防晒措施很少被提及。皮肤癌的皮肤科检测(6.6%)或自我检测(5.5%)很少被讨论。关于皮肤癌的风险沟通不是最优的：很少有文章呈现绝对和相对风险。结论：媒体对皮肤癌关注较少，总体来说，故事中不包含重要的教育信息。讨论了提高媒体关注度的策略。
Objective: To analyze newspaper coverage between 1979 and 2003 to understand how print coverage may affect primary and secondary skin cancer prevention in the US population.Design: Content analysis of 921 skin cancer articles released by the Associated Press during the study period.Main Outcome Measures: Amount of attention given to primary and secondary prevention practices and to risk communication.Results: Media attention to skin cancer has not increased since 1986. Neither prevention (31.8% of all stories) nor detection (24.4% of all stories) received as much attention as treatment (47.0% of all stories). Specific sun protection practices were mentioned infrequently. Dermatologic detection (6.6%) or self-detection (5.5%) of skin cancer was rarely discussed. Risk communication about skin cancer was suboptimal: articles rarely presented absolute and relative risk.Conclusions: The media pay little attention to skin cancer, and, in general, stories do not contain important educational information. Strategies for generating increased media attention are discussed.